Author: San Diego County Bar Association

Law Practice Management

You Are the Most Important Brand

By Isabel Eustaquio 

Personal branding is the process by which we market ourselves to others. You already have a personal brand whether you know it or not, so you might as well manage it. Positive branding requires an active effort. As a legal professional, you want to be regarded as an expert in the legal field. Branding can dramatically increase your influence, your credibility, your ability to secure clients and other benefits. To brand yourself you merely have to amplify the strong characteristics you already have. Read More

Legal Ethics

Potential and Actual Conflicts: Be Aware of the New Rules

By Andrew Servais

It is no secret that on November 1, 2018, California lawyers will be subject to multiple new Rules of Professional Conduct, which, in most cases will be based on the ABA Model Rules of Professional Conduct.  A conversion table between the new and old California Rules of Professional Conduct can be found on the State Bar website at:  http://www.calbar.ca.gov/Portals/0/documents/rules/Cross-Reference-Chart-Rules-of-Professional-Conduct.pdf Read More

Wisdom

Asking Better Questions: Interviewing the Interviewer

By Paula Gluzman

In today’s legal market, most entry-level lawyers switch employers within their first three years of practice, and most will likely change jobs several times during their career. As a result, new professionals will experience more job interviews in their careers, and thus will be provided with more opportunities to master the anticipated end-of-interview question: “Do you have any questions for me?” Read More

Law Practice Management / Wisdom

The Practice of Intention

How a proactive mindset helps your practice prosper

By Ken Turek

For advice to lawyers with growing practices, San Diego Lawyer reached out to Ken Turek, who has advised over a thousand American lawyers through his practice and teaching for the ABA and Trial Lawyers College. Read More