Getting Your News from Twitter: Tips From a Reporter
We asked a local reporter to recommend journalists for attorneys to follow on Twitter. Here’s what they shared:
Category: Social Media & Marketing
Shattering Expectations
When Employees’ Bad Behavior Gets Posted On Social Media
By Hali Anderson
By now, most of us have heard of the now-infamous Google Memo. Authored by James Damore, a former engineer for Google, the memo argued that the lack of women in engineering jobs was, at least in part, due to biological differences between men and women, which made women less well-suited to be engineers. Specifically, Damore stated that women are more neurotic and less capable of handling stress. In one version of the memo, Damore also posited that because Google hired from the top of the intellect pool and men occupied more of that space, men tended to be hired more.
A Quick Look at Attorney Advertising
By Patrick Kearns
A friend of mine, a California attorney, recently reached out to me regarding a newspaper advertisement he saw in a Southern California newspaper. My friend practices insurance defense and professional liability, primarily for medical providers and facilities. He was astounded by the advertisement which was a full, two-page fold-out identifying at the top, in large letters, the name of a particular hospital and asking whether “you or someone you love” had been a patient at the facility.
Forget Social Media, It is Still a People Game
By Lizzette Herrera Castellanos
I recently read an article that said, “The best moments of your life will not happen looking at a screen.” Ironically, I read those words while I was looking at a screen reading the article. But the more I thought about it, I realized it was completely true.
Building Your Practice and Your Case With Social Media: Why, How and Ethics Warnings
According to a 2016 study by the Pew Research Center, 69 percent of adults in the U.S. use social networking sites. If you have not yet considered reaching potential clients through social media advertising, now might be the time; and as always, be sure to mind the ethics warnings.
