Law Practice Management

Ditching Online For In-Person

Building connections and a practice offline and in-person: old-fashioned or overlooked?

By Whitney Skala

When it comes to business development, the current strategies of websites, search engine optimization, blogging, branding, et al., leave me a little cold. Read More

Employment Law

Employment Law: What You Should Know

California law protects employees in myriad ways. From wrongful termination to safety in the workplace and more, it’s helpful to know a few basic things about employment law and how you may be affected. Here is some basic information to know: Read More

Law Practice

Technology Gumbo

By Bill Kammer

There have been many recent developments deserving mention, but singling out one for full-column treatment doesn’t make sense. Better to give each a brief mention. Read More

Law Practice Management

You Are the Most Important Brand

By Isabel Eustaquio 

Personal branding is the process by which we market ourselves to others. You already have a personal brand whether you know it or not, so you might as well manage it. Positive branding requires an active effort. As a legal professional, you want to be regarded as an expert in the legal field. Branding can dramatically increase your influence, your credibility, your ability to secure clients and other benefits. To brand yourself you merely have to amplify the strong characteristics you already have. Read More